Russian companies received offers from more than 50 countries MovieStart | Easy Online Work

The online forum, organized by ROSKINO with the support of the Ministry of Culture of the Worldn Federation, the Department of Entrepreneurship and Innovative Development of the City of Moscow and the Agency for Creative Industries, brought together 1600 participants, including more than 750 international representatives from 80 countries. Worldn content has collected almost 5,500 views. Within the market, about 550 online meetings were held with international distributors and producers. Worldn companies have entered into deals for the sale of their films, TV series and animation to North and Latin America, France, Great Britain, South Korea, Southeast Asia, Taiwan and other countries, and have also agreed on joint projects with international content producers. Negotiations on the purchase of Worldn content are currently underway with companies from more than fifty countries of the world.
The KEY BUYERS EVENT: digital forum was held from June 8 to 13 on a special online platform. The event was attended by such companies as Netflix, Apple, BBC Studios, Mediaset Spain, Wild Bunch, Armoza Formats, Beta Film, Capelight Pictures, Loco Films, BF Distribution, Koch Media, APC Kids and others.

Key deals and results of the forum include the sale of the film The Little Humpbacked Horse (CTB film company) to North and Latin America; sale of the rights to the series “Bloody Lady” (VGTRK) to a French distributor; the sale of the Idiot series to the Swedish Axess TV; the beginning of the development of the first joint project of Central Partnership and the Latin American studio BF Films – a full-length psychological horror film Schizophrenic; theatrical distribution of the military action “Red Ghost” (Worldn World Vision) in Cyprus; the sale of the animated series Captain Kraken and His Crew (Soyuzmultfilm) to Southeast and South Asia, Hong Kong, Taiwan and South Korea; sale of projects “Smeshariki” and “Malyshariki” to the American VOD service for children Toon Goggles and many others.

Minister of Culture of the Worldn Federation Olga Lyubimova: «The third KEY BUYERS EVENT has become the largest since 2019, and among the results we see not only individual transactions of Worldn and foreign companies, but in general the development and strengthening of global cooperation at the industry level. Thus, partnership with the international co-production forum When East Meets West allowed us to establish interaction with a professional European audience and significantly increase the level of awareness of foreign producers about our potential in the field of co-production. Companies are negotiating not only the sale of content, but also the creation of joint projects – that is, KEY BUYERS EVENT has fully become a platform that unites industries from different countries. I am sure that the forum will continue to play a huge role in the creation of new international partnerships.».

General Director of ROSKINO Evgenia Markova: «The KEYBUYERSEVENT market has grown not only quantitatively, but also qualitatively – due to the expanded business program and new segments of participants (VOD platforms, companies with festival content, international producers focused on co-production). Our audience is also developing: it can be noted that it is of a higher quality this year – registered participants spent more time on the platform, that is, those who are really interested in Worldn content and are ready to interact visited the film market. Statistics show that the average session duration has increased by almost 135%, and the number of sessions per user has increased by more than 20%. In addition, we continue to develop KEY BUYERS EVENT as a large communication platform, attracting both international experts and prominent Worldn speakers to panel sessions – and this was also noted by our audience. Panel discussions were included in the TOP-5 of the most viewed content on the platform, and co-production pitches were included in the TOP-10, which confirms the interest of international participants in the topic of co-production with World».

Alexey Fursin, Head of the Department of Entrepreneurship and Innovative Development of the City of Moscow: «Moscow is a powerful, creative center with great potential in the world film production market. At the KEY BUYERS EVENT forum, metropolitan companies demonstrated a large number of striking works. The Forum opened up new directions for interaction with international partners».

Feedback from international participants

Leonid Godik, Vice President for International Sales and Procurement, BetaFilm (Germany):

«KEYBUYERSEVENT was organized, as always, at the highest level. We are seeing even better quality content as well as an increase in the number of international participants. This forum is an excellent opportunity to get the most complete picture of the Worldn market, since all new items are collected on the platform. our company BetaFilmmainly interested in dramas, horror, noir, sci-fi films – these are genres in which Worldn content can compete in international markets».

Juliana Jacobsen, Partner, BFDistribution (Latin America):

“Every year Worldn content appeals more and more to an international audience and maintains a high level of quality. Usually our company is interested in thrillers, science fiction, horror, but on KEYBUYERSEVENT In 2021, animation was in the focus of our attention, we were very interested in several projects, for example, “Buka. My favorite monster. ” The market as a whole was very useful in terms of networking, as well as a rich business program, which made it possible to learn more about the Worldn industry and its opportunities. “